All Your Questions Answered Regarding The Advertlets Demographics Poll & Statistics

1. What are the demographics for?

The demographics submissions are for Advertisers to find out what kind of audience visits your blog. It’s also for you - so you can find out more about your site visitors, and maybe, even plan your site content accordingly! And for us at Advertlets too, so we know who our network reaches in general.

2. Do I need to have at least 50 demographics submissions to get advertising on my blog?

Nope. Nada. No. The demographics submissions has always been more of a recommendation than a requirement - however, you will not be eligible for ALL advertising opportunities available IF your demographics submissions are NOT filled in.

Generally, the more demographics submissions you have the higher your chances. Some advertisers like to use demographics to determine which blogs they should advertise on, especially if its a product/service that applies to one gender. However, some would like to reach a larger audience, with some targeting options (eg, as long as they are Malaysians).

Tip: Even after you get advertising on your blog (with the ad taking up the space where the poll used to be), you can still get demographics submissions - ask your visitors to click on the “refresh/cycle” button on the Advertlets widget, and the poll will appear.

3. Does this mean that I can get advertising even before my demographics submissions are filled?

Yes, but ONLY for advertisers that do not require the demographics to make a decision in order to advertise on your blog. If your blog is sufficiently popular/interesting, or you’re a blog superstar for example, you stand a good chance to get ads!

Hope this clarifies some misconceptions that people have. We have a whole bunch of new ads and exciting campaigns set to run on the 3rd week of May, so we look forward to serving you new ads soon!