Advertlets: New Ad Formats Soon, Minimum Payout & Traffic Requirements Lowered
Lower traffic bloggers rejoice! Advertlets is happy to announce that we will be launching new ad formats that are not as traffic sensitive, in less than a month! Right now, the ads we are running are based on a CPM model (cost-per-metric), which depend on high traffic (and occasionally local traffic only) for better earnings.
With the upcoming new formats, we are confident of giving earning opportunities to lower traffic bloggers, and at the same time increasing value to our advertisers - hence we are now reducing the minimum requirements to join Advertlets.
As of such we are pleased to announce the new requirements:
- Minimum unique visitors per day to your blog: 50
- Blog demographics submissions needed: 50
- Minimum rate for payout reduced to RM100
Through our new ad formats, we are confident in delivering better earnings for bloggers that have quality content but not high traffic, and rewards interaction and participation instead of just volume. We will be rolling this out throughout selected blogs first - so do contact us if you’ll like to be part of the test group for these new formats.
The blogosphere responds!: DotMySpot talks about our new reduced rates, and about Hongkiat.com’s earnings.
CikguAzleen also mengatakan bahawa Advertlets telah mengubahsuai requirement mereka untuk membolehkan anda menjadi blogger mereka.
This is a good step taken by Advertlets. This will allow low profile bloggers to earn too. Thumbs up !
RM100 for minimum payout sounds so good!
I agree with yongkailoon, low profile blogger might get the benefit.
Thanks.
This is definitely good news to Malaysian bloggers! Glad to see Advertlets improve and become more competitive.
By the way, is CPM = Cost-Per-Thoudsand impression? If not, what is the meaning of Cost-Per-Metric?
Yup, same thing. See
http://en.wikipedia.org/wiki/Cost_Per_Mille
http://en.wikipedia.org/wiki/Cost_Per_Impression
“The acronym CPM comes from the print world (and the Latin word mille), and stands for Cost Per Mille in the US or Cost Per M in the UK, with M representing the Roman numeral for thousand. When online advertising started gaining momentum, those in the industry used this term (rather than something like CPI) as a metric for describing the Cost Per Impression largely because advertisers were already familiar with the term CPM.”
:)
Yay to this, since I am in the low-traffic group.
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